You must agree with the terms and conditions to checkout. Your Cart is Empty Subtotal Order Notes Checkout View Cart

I hereby accept the terms & conditions und den data protection regulations.

EU: free shipping over 50 €

About us

Who we are


We are a small team with great goals. We have a small office in the heart of Haidhausen in Munich. We believe in the power of thoughts, the inner strength and positive energy that is inherent in every human being. We are convinced that anything we can imagine is possible if it is not destroyed by self-doubt or lost out of sight. Each of us has already achieved very different small and big goals and realized dreams. What unites us all is the great desire of the new you – the new way to live in the world and that as many people as possible live your very personal and happy life.

Our Vision


We want as many people as possible to realize their desires, goals and dreams in order to live the life they really want.
We want a world full of happy people with a satisfied heart and smile on the face.

Our mission


We encourage people to live the life they really want.
We inspire people to think big.
We motivate people to believe and realize themselves and their desires, goals and dreams.
We support people to focus on what is really important to them in life.

The key to success, is the focus on what we want and the belief that it is possible.

No matter where you stand today, you can always change your life to the positive! You can create great things when you believe in yourself and overcome your own hurdles.

Hi, I'm Iris. 

Author and founder of THE NEW YOU

Gründer THE NEW YOU - Gruenderin Iris Reiche

After many years working in sales and marketing for major international corporations I decided to retrain as a Human Therapy Professional. In 2016, I set up THE NEW YOU to help people like you to find their true selves, overcome mental hurdles, build self-confidence, find happiness everyday lives and turn dreams into reality. 

At various points in my life, I kept coming back to the same two questions: “What do I really want?” and “How can I lead a life that is fulfilling and makes me happy?” The search for answers led me toward mindfulness, neuroscience, and the power of thought. I believe that seminars, books and advice leaflets are great sources of inspiration that can lead to success in the short term; in the long term, however, people tend to fall back into old habits and thought patterns. I missed a tool people can use to learn the theory and put it straight into practice before then applying it in the long term and creating lasting change. And so the THE NEW YOU was born.

I am certain that we can achieve anything we set our sights on, provided we do not let our inner critic get the upper hand or lose sight of our aims. I would like to share my knowledge and experience and help people like you discover who they really are. I want to show you how you can live in harmony with your
true self. 

No more unsuccessful wishes or goals that are not feasible in everyday life. No more new Selfcoach guides that leave you alone after the last page-you only need your will to be your own coach and to realize your promise to yourself, your desires, dreams and goals. THE NEW YOU supports you and accompanies you. Every day, when you're ready to go that way!
So, let’s take a journey of self-discovery and clarity together. Find out what you really want, what’s holding you back, and how to let go of self-imposed limitations and find your true self.
It is a gift to yourself to pursue your own way of realizing the life you have always dreamed of. There is no perfect life. However, there is life that is perfect for you.

I dedicate this website to you because you believe in your wonderful dreams, desires, aspirations and goals and want to realize them.

Good luck with your wonderful journey of change.

Iris Reiche
Human Therapy Professional